Solutions for marketing teams
Palitra fits the way you run advertising: an agency with dozens of clients, an in-house team or a solo specialist.
By company type
Agencies
A new client is a new project, not a new hire: reporting, monitoring and optimization across every client at once.
In-house teams
One team runs advertising across every channel: data in one place, and leadership reports that send themselves.
Freelancers
More clients without longer hours: scheduled reports, alerts and changes for approval.
Enterprise
Palitra in your own cloud: SSO/SAML, your own AI provider, an SLA, an audit log and unlimited projects.
By industry
E-commerce
ROAS, ACoS, GMV and AOV down to the product, partner and coupon attribution, and alerts on sales drops.
Retail
In-store sales next to online ad spend, and attribution across every channel without merged spreadsheets.
Banking and finance
A long funnel from application to funding, deployment in your own cloud and an audit log of every advertising change.
Real estate developers
A long sales cycle, calls via a call-tracking webhook, Markov and Shapley attribution and media-plan pacing.
Pharma
Route any advertising change through approval, with limits, brand protection and an audit log of every action.
SaaS
CAC, LTV and payback by channel, plus the trial-to-paid funnel via webhooks and API.
Mobile apps
Installs and events from your mobile measurement partner next to ad spend, plus web-to-app attribution.
